Our Agents vs a Traditional Estate Agent: What £1,299 Actually Buys You

Most sellers comparing agents look at one number: the fee. But a percentage commission and a fixed £1,299 are not buying the same thing, and the only honest way to see that is service by service, not headline against headline. Here is exactly what is different between our £1,299 package and what a typical Northumberland agent provides.

Portal placement and photography

A typical agent lists on Rightmove and leaves it at that — a standard placement, competing on the same page as every other new listing that week, with photography that ranges from professional to whatever the branch valuer could manage on a phone between appointments. Our £1,299 package includes Rightmove Featured placement, giving your property premium visibility from launch day, on Rightmove and every other major portal, with professional photography produced to a consistent standard on every single listing.

That difference matters most in the first 48 hours a property is live, which is when the largest share of portal views and enquiries land. A featured, well-photographed listing gets seen by more of the right buyers in that window than a standard one does.

Property services in Northumberland

• Estate agents in Northumberland
• Sell my house in Northumberland
• Free property valuation
• Conveyancing solicitors and quotes
• Whole-of-market mortgage advice
• RICS property surveys
• Find your town

Video, floor plans and EPC

Video is where the gap widens further. A typical agent either does not offer video at all or treats it as a paid add-on. Our package includes three videos on every property — a walkthrough, a location video showing the area and community, and a lifestyle video designed to help a buyer picture actually living there — at no extra cost. A professional floor plan and an arranged EPC are included as standard too, both of which a typical agent commonly leaves for the seller to sort out or pay for separately.

Marketing plan, paid social and the launch itself

This is the part that differs most, and matters most to the eventual sale price. A typical agent's marketing plan is usually the same for every property: list it, put a board up, and wait for enquiries to come in through the portals. There is rarely a paid social campaign, and rarely any deliberate effort to build interest before the property goes live.

Our £1,299 package includes a tailored marketing plan built around your specific property and its likely buyer, a paid social media campaign on Facebook and Instagram targeting people actively looking in your area, and pre-launch engagement designed to have interested buyers ready and waiting the moment your listing goes live. We do not list properties. We launch them.

Viewings, the open house, and what happens after

A typical agent's viewings are often unaccompanied or handled by whichever member of staff is free, with limited continuity and no structured strategy for turning interest into offers. Ours are accompanied by someone who knows the property properly, and our signature open house event brings multiple motivated buyers together at once, creating the kind of visible competition that drives stronger offers in less time — the strategy behind 95% of our open house events ending in a sale, at an average of 14 days to sale across our listings.

After an offer is accepted, a typical agent's involvement often tapers off, with post-sale contact handled by whoever picks up the phone. We provide full sales progression and one agent personally involved from valuation through to keys handed over, so nothing gets lost in handovers between staff.

None of this is about doing less for less. It is the same complete service a seller would expect from a premium agency, at a fixed £1,299 instead of a percentage that could run into thousands. If you want to see exactly how it would work for your own property, the next step is a free valuation.